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1 tag should link to many different keywords and themes that you've posted about and no more than three tags should be assigned by also you to a single post.  Be sure are diverse and not persistent of one another as this may damage your search engine optimization efforts. Link Internally and Externally If appropriate, such as links and external links throughout your post is a blogging best practice. Along with helping readers find exactly what theyre searching for and reviving some of your old content linking allows you to highlight your own website's validity.  You can connect to some other blog posts or to your web pages.   Shorten Your Blog URL Website URLs are among the items that search engines crawl since its another touch point for the motors to inform what your webpage is all about.  Because of this, its readable and also to avoid a mess of characters and numbers that offer no context to the reader or into search engines.

 

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Below is it reveals where to put keywords and how to structure them.  Remember your URL does not need to be a pick from the page title.  Utilizing URLs is a practice because they're easier for readers and search engines to comprehend. You'll be on the right path to creating high-quality articles for your readers and creating a better site strategy.

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From what Ive learned SEO simply gets you up to now.  Stay there and to reach the top, an guide has to be useful to the reader.  The reason for this is because it aligns with Googles number one prioritythey need to rank the best content. Here are just six of those practices Ive used to assist my articles rank at the top of Googles search results, to aid you.  From the end of the post, youll have a easy playbook to perform the same.    The Perfect Word Length Should you Google Perfect word length for a blog article youll come across this commonly used chart in the Serp IQ study: a lot of people use this chart to justify writing really very long posts. In my experience, a manual will outrank a helpful manual of 2,000 words daily.  However, my personal guideline would be to aim for 1,500 words.  And while I only said there is no ideal length, I follow this rule because it forces me to think about all angles of this subject Im writing about.

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  Why Short, Concise Paragraphs Do Well Individuals dont read things on the Internet anymore. They scan.  In reality, research finds that youre lucky if people read over 20% of what youve written. So, if you would like to keep people youve got to break your writing down into brief, succinct paragraphs. They seem like work.  People scare off.  They leave your website if you scare off people.  And if they leave your site, thats a sign to Google your article isnt very beneficial.  And when its not helpful, you begin to fall in rankings.  

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The very first headline gets the response.  How can you fry an egg Use cooking spray.  Theres no hook. Theres no reason to read the report.  The next headline creates interest.  You dont understand what will create an egg easier to unsubscribe unless you keep reading. And if they stay on your own page more, theres a sign to Google which youve got good content.  Therefore, after youve written your post, go back and look for opportunities to make hooks.  Should you need help with your hooks and headlines, one resource I turn to time and time again is that this free guide on how best to compose Magnetic Headlines. A study conducted by Florida State University discovered that list-making eradicates the cognitive effects of unfulfilled objectives. Participants in the study were much more likely to reach goals if they created lists than people who didn't.

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A Featured Snippet is simply an answer to a search outcome that Google chooses out of an articleand most frequently its in the form of a list.  From the example above, Google shows a number of steps about the best way best to plan an event right within its results.  The reason Featured Snippets are so precious is that in the event the post is the one Google chooses to feature, your click-through rate skyrockets. Ive seen firsthand how precious Featured Snippets have been for a lot of Wild Apricots articles, as theyve improved our ranks and our visitors.  If you want to get a Featured Snippet, theres some speculation about how Google picks them, but generally when I write a blog post, I attempt to add lists or measures as frequently as possible.   The Types of Images That Work Best Take a look at these two pictures.  Which do you like better (Images from Big Stock Photo.com) Ill have a guess and say its the image of the happy, smiling people. Its not only that the image of rocks isnt attractive, its that were really hardwired to enjoy pictures of people improved.

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Since I started using pictures of people in my blog posts, Ive noticed they get shared a lot longer, which is just another factor Google considers in its positions.  Its a little change which makes a big difference.    Why Your Posts Must be Evergreen Have you ever clicked on an article from a Google search result simply to obtain the content obsolete When I come across obsolete content, I click on the back button and try another outcome. Thats why should I want something to rank highly, I attempt to make whats called evergreen contentcontent that stays relevant over a long period of time.  This means I avoid writing about matters that have time-based information or fads.  A number of Wild Apricots evergreen content has been in the top of Googles search results for ages. If youd like my full playbook on nonprofit SEO, you can watch my free webinar The Way to Grow Your Organization by Getting Lots and Lots of Traffic to Your Website.